Jet welcomes new flagship Sandton City store with an enhanced value retail shopping experience
Thank you for reading this post, don't forget to subscribe!Following a highly successful launch at Canal Walk in Cape Town, Jet is now rolling out its fresh flagship store concept to Sandton City, Johannesburg. The reimagined 1,800-square-metre outlet celebrated its opening on Thursday, 28 August 2025. Across Fashion, Beauty, Homeware and Cellular, Jet is redefining the standard for customer experience when it comes to value retailing in South Africa. Every aspect of shopping at the new Jet Sandton City store has been carefully designed and curated to meet the expectations of Jet’s modern and aspirational customers.
Jeannine de Chaud, Jet’s Head of Business says, “Jet is reaffirming our position as a leading fashion value retailer with the revitalised Jet Sandton City store. We’re elevating the in-store experience and refining our product strategy to connect with more customers and position ourselves as both fashionable and value-driven.”
Full ranges of Jet’s popular ladies, men, footwear, kids and teen clothing ranges including an exclusive Character World fashion zone are on display. Jet’s Summer Capsule Collectionreflects the new product focus on versatility and trend-forward design with the aim of elevating wardrobes across generations. The new seasonal offer features bold nautical tones, rich textures, and globally inspired silhouettes. From breezy dresses, eye-catching tees and soft blouses to structured denim staples for adults, teens, and younger kids alike, each piece is made to mix, match, and move effortlessly from day to night.
Our latest Jet HomeSpring/Summer 2025 collection is a vibrant, feel-good range designed to breathe new life into every corner of the home.Anchored by this season’s must-have shade – a calming, revitalising green – the new range brings home the natural energy and renewal of spring. Whether you’re updating your sanctuary with new bedding, uplifting your bathroom essentials, or styling your outdoor area just in time for sunny gatherings, this collection is about more than just seasonal décor, it’s also about creating a sense of calm, joy, and renewal in every space.
The beauty department has had a fresh makeover with all available products, including the CLRS range on display and a new dedicated make-up station, while cellular is featured in a new exclusive zone. Jet’s off- and on-line shopping environments have been integrated via a new Bash screen enabling customers to also seamlessly order online while in-store.
De Chaud says, “The store’s curated fashion shopping experience boasts stunning features, including an exclusive intimate-wear fitting room and an expanded home product range in an elegant setting. Families will love the dedicated kids’ character area and throughout the store there are digital screens showcasing engaging content. To ensure a seamless shopping experience, we’ve optimised the store’s layout for ease of navigation and incorporated ample checkout tills. Our goal remains offering South Africans exceptional value-for-money fashion, beauty, homeware, and cellular products, now paired with a modern, elevated shopping experience.”
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